We reimagined Google Chrome’s celebrity interview series as a game of mutual disclosure: Show me yours, and I’ll show you mine.
A social-first game show built for YouTube and TikTok, where iconic duos reveal their most unexpected (and embarrassing) browser tabs to get to know each other and themselves. The series spans four 7 minute episodes.
Each episode was designed as a content engine, extending into short form cuts, mini games, GIFs, and outtakes across TikTok, Instagram Reels, and YouTube Shorts.
Results: ~30M views for Season 2 across YouTube and TikTok.
VIRAL MINIGAME: 2 TABS & A LIE
VIRAL GAMEPLAY VIGNETTE